Facebook Advertising | Social Media Marketing

Facebook has recently released a new form of participation on Facebook. Additionally to the original Facebook Pages (Fan Pages, or Like Pages as they should be called now) and Facebook Groups you can now create Facebook Community Pages. The purpose of these Community Pages is that by creating one you can generate support for your favorite cause, hobby, pet, hockey league or just about any topic that you are passionate about.

If your Community Page becomes popular, “it will be adopted and maintained by the Facebook community”. I wonder what that last sentence really means. Does it mean that Facebook them selves will support these pages? If it does then their goal is clear. Facebook is creating an alternative to Wikipedia! This would a very clever strategy to spread the Facebook Universe even deeper to the Internet. Most of the community pages already seem to have copied their essence straight from Wikipedia and they even have special Wikipedia -tabs (see image above). I think Wikipedia is not going to be very happy about this as this is creating a lot of duplicate information on the web.

Active Facebook users have already created all sorts of Community Pages. There are pages for Solar Power, Feminism (already 2463 fans!), Free Speech and even Satanism and Terrorism! The last one is a bit awkward since at the top of the page in the Community Pages official intro box (by Facebook) it reads “If you have a passion for Terrorism, sign up and we’ll let you know when we’re ready for your help.” Hmm? Ok, this would work with most topics but in this case it is a bit off the chart.

If you want to create yourself a nice fresh Facebook Community Page today just go here: http://www.facebook.com/pages/create.php, give your page a name and click the Create Community Page -button. Happy authoring!

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Do You Want To Reach 350.000.000 Targeted Customers?

I have finally finished and published my Facebook Advertising Guide. It is currently available as a digital download managed by PayDotCom (108 pages, full colour) and it will be later available as a paperback.

Facebook Advertising Guide is not about fancy theories and statistics how to make million dollars on Facebook overnight. This guide book is a practical Facebook guide for all of you who want to learn how Facebook advertising works and how to do it effectively. Within the different chapters of this book I will present visual step-by-step guides how to do certain marketing operations on Facebook. There are also plenty of references and web addresses (URL’s) to various areas on Facebook and the web. Facebook Advertising Guide will show you how to bring your message across to over 350 Million targeted Facebook users quick and easy. I will teach you how you can advertise  effectively on Facebook plus how  you can create and advertise Facebook Pages, Facebook Groups, Facebook News Feeds and much more. There are also plenty of real life examples of Facebook advertising projects from real companies.

If you would like to get a copy of the new Facebook Advertising Guide, please click here.